Florian Liebert, Managing Director – Cycling Captain
When did you start cycling?
I got serious about cycling last May. I wanted to get fit and increase my energy level, both of which impact my work and personal life. I currently cycle four times a week, for a weekly average of 150 to 200 km.
What motivates you to keep riding?
When I get home from work, I see my bicycle in the garage and my competitive nature kicks in. I belong to a cycling club and we challenge each other to ride farther and faster – to push our limits. I’m also fascinated by the technology of modern bicycles: carbon fiber frames, lightweight but strong wheels, high-performance gears. I like to push the bicycle to its limits too.
What do you like about our company-sponsored Strava challenges?
I like interacting with our customers who have joined the club. They invest their personal time in similar interests and these challenges help us stay connected and motivate one another.
What kind of testing is important to ensure safety when you are on your bike?
Each and every component of the bicycle must be tested for safety, for example, impact resistance tests test the strength of carbon fiber wheels. But the testing of the protective equipment I wear is also important, such as impact tests on helmets.
What is your goal for the Triathlon Challenge cycling team?
I want this challenge to help us get ready for the spring when we can hopefully meet in person and ride together. I also want us to motivate one another and experience successes together – personal bests in distance and time.